Our stop in Columbia, Missouri, marks the final stop of the Walmart Cruelty Tour. Twelve weeks and stops in 59 cities have opened countless eyes to the horrific plight faced by pigs confined for life in gestation crates. People touched by our campaign are left to ponder their relationship with animals and food, and to consider the ways in which they can extend compassion to all living beings.
This tour has had a tremendous impact that has not only placed intense pressure on a megaretailer poised to alter an entire industry, but has persuaded innumerable Americans to view animals as sentient beings, sensitive to their environments and the abuses they endure.
Columbia was a fabulous final stop for the tour, and the city welcomed us with open hearts and minds as we gave a voice to pigs. Onlookers waved and honked in solidarity with our campaign to implement more compassionate policies for pigs. This warm and open-armed town was exceptionally receptive to our message of empathy. A clear and powerful message has been sent to Walmart's executives: the time to change their cruel policies is now.